2024 Deal of the Year Awards — an annual recognition of economic development projects demonstrating innovation and impact.

CALL FOR ENTRIES: 2024 Deal Of The Year Awards
Submit By November 21st!

Have a nice weekend!

Better Days Ahead? Millennials Think So

According to a recent survey of 1,004 U.S. adults, 74 percent feel the economy is better (41 percent) or the same (33 percent) as a year ago.

This contributed column is sponsored by Business Facilities LiveXchange.

Posted by Heidi Schwartz

Today, Americans have an increasingly positive view of the current U.S. economy despite years of economic uncertainty. According to a recent survey of 1,004 U.S. adults, 74 percent feel the economy is better (41 percent) or the same (33 percent) as a year ago. But it is the country’s millennial generation that has the best outlook.
Consumer ConfidenceAccording to the latest PulteGroup Home Index Survey (PGHI), 54 percent of millennials indicate the economy is better than a year ago. This optimism remains in line with recent Pew Research indicating 49 percent of millennials say the country’s best days are ahead. With this increased confidence, nearly three-fourths (74 percent) of millennials view now as an excellent or good time to buy the things they want or need.

“No other cohort of adults is nearly as confident about their economic future as the millennials are right now,” said Jim Zeumer, vice president of corporate communications. “This is definitely a change, as millennials have regularly been viewed as the disenfranchised generation vastly affected by the fallout of the recession. But now, with an increased sense of optimism, this generation is starting to feel as though it has the resources available to lead the lives it wants or expects to in the future.”

Economic Development, Executive Analysis, Surveys, Research & Forecast Analysis

Economic Optimism, Millennial Generation, Pew Research, PulteGroup

Sponsored Content
Featured Location

Location Spotlight: Topeka, Kansas

With three top universities in the area and connectivity via major interstates, Topeka, Kansas is rich with opportunity. Visit the GO Topeka Economic Partnership to learn more.

Featured Video
Minnesota is home to the #1 health care cluster in the world according to Medical Alley. In this short video we take a look at why.

Doing Business in Minnesota, a Microbiologics Perspective

Minnesota is a place where the stars align — geography, culture and institutions – to create an unmatched economic landscape. See why Microbiologics CEO Kristen Knox says there’s no place in the world she’d rather do business than in Minnesota.

Webinars, Podcasts & Videos

Minnesota is home to the #1 health care cluster in the world according to Medical Alley. In this short video we take a look at why.

Doing Business in Minnesota, a Microbiologics Perspective

Minnesota is a place where the stars align — geography, culture and institutions – to create an unmatched economic landscape. See why Microbiologics CEO Kristen Knox says there’s no place in the world she’d rather do business than in Minnesota.

Camp Hall – A Next Generation Commerce Park in South Carolina

Camp Hall is a first-of-its-kind, master-planned industrial work space located in Charleston, S.C. As a convergence of people, place and programming, Camp Hall delivers thoughtful infrastructure and logistical features that empower people — and business — to thrive.

Manufacturing Success In The 21st Century

Watch Now: Manufacturing Success In The 21st Century

View this free video webinar and learn about the strategies for success manufacturing leaders are using to grow their business in the 21st Century.

Share to...