North Carolina: It’s All In This State
North Carolina’s vibrant and fulfilling quality of life is almost unfair to the other 49 states. Strategically positioned between Washington, DC, and Atlanta, it’s an ideal hub for both business and leisure that’s overflowing with experiences for its diverse residents and visitors.
One of North Carolina’s most remarkable features is its natural beauty. From themajestic Appalachian mountaintops to a piedmont region full of rolling hills and a 300-mile-long picturesque coastline, there are endless opportunities for outdoor enthusiasts and weekenders.

Recreational offerings are equally impressive. North Carolina is home to award-winning museums, festivals, and the world’s largest natural habitat zoo. Sports fans can cheer on professional teams such as the NFL’s Carolina Panthers, the NBA’s Charlotte Hornets, and the NHL’s Carolina Hurricanes. Moreover, the state has major men’s and women’s soccer teams: Charlotte FC and the Carolina Courage. With over 600 golf courses (and 10 to 15 ranked within the Top 100 in America on an annual basis), North Carolina is known as the North American capital of golf. In fact, the US Open is being played at Pinehurst #2 in 2024.
North Carolina has a modern culinary culture that makes foodies’ mouths water, but there’s also a significant food history in this state. While it’s famous for its barbeque, iconic brands like Pepsi and Krispy Kreme were founded here. Additionally, the burgeoning craft brewery and winery scene are ensuring a vibrant social experience for residents and visitors alike.
North Carolina’s excellent quality of life is one of the many reasons the state’s 10.5 million residents choose North Carolina, and why the state is fourth in the nation for net migration. And the state’s population is just as diverse as its leisure opportunities. The state’s residents include eight recognized tribal communities, making it home to the largest American Indian and Alaska Native population east of the Mississippi River. Thirty five percent of newcomers are Millennials, who are actively contributing to a motivated and dynamic workforce.
The presence of seven military bases, including Fort Liberty, Camp Lejeune, and Cherry Point, also add to North Carolina’s tapestry. With 18,000 highly trained service members re-entering the workforce each year, North Carolina is the most military friendly state in the nation and values its military community and their contributions.
A diverse geography and numerous recreational and cultural opportunities make North Carolina’s quality of life tough for any other state to match. There’s something for everyone, especially you and your business. It’s all in North Carolina.