ActiveCampaign, a provider of intelligence-driven sales and marketing automation for small businesses, will add more than 200 employees in its new Indianapolis office in order to keep up with growing demand from clients across more than 150 countries.
“Indianapolis opens up a ton of opportunities for ActiveCampaign with great marketing technology talent,” said Jason VandeBoom, founder and CEO of ActiveCampaign. “As we’ve grown so quickly, we knew the Indianapolis marketing technology ecosystem and its local talent would be a great place for us to continue our expansion. Last year, we welcomed Indianapolis-based CTO, Tony Newcome, and we’re looking forward to welcoming new team members to help us scale the ActiveCampaign platform to continue to give small businesses the tools they need to create great experiences for their customers.”
To accommodate its growing team, ActiveCampaign will invest more than $10 million in its Indianapolis operations over the next several years. ActiveCampaign will continue to operate at 55 Monument Circle for now, and is actively looking for a more permanent space as it is quickly expanding in Indianapolis. The Chicago-based company employs 400 employees across its Chicago, Sydney and Indianapolis offices.
“Central Indiana continues to develop its reputation of fostering a thriving tech community that helps to attract new businesses like ActiveCampaign,” said Governor Eric J. Holcomb. “As a state, we’re investing in innovation to further strengthen our entrepreneurial ecosystem and in skilling up our workforce to ensure that this growing tech community will have access to a strong and sizable talent pool for years to come.”
ActiveCampaign, which helps growing businesses meaningfully connect and engage with their customers, has surpassed $60 million in annual recurring revenue, with over 700% revenue growth in the last three years. The Indianapolis office, which opened in January, is a fast follow to the company’s newest office in Sydney, Australia, which opened in August of last year.
“Marketing technology has a home in Indianapolis,” said Indianapolis Mayor Joe Hogsett. “Companies like ActiveCampaign recognize the amazing talent Indianapolis provides, and as one of the fastest-growing cities for digital job growth, we are living up to our moniker of the tech capital of the Midwest. We applaud ActiveCampaign for their success and hope our community will play a significant role in their future growth.”
Pending approval from the Indiana Economic Development Corporation (IEDC) board of directors, the IEDC will offer ActiveCampaign up to $6.2 million in conditional tax credits based on the company’s job creation plans. These tax credits are performance-based, so until empoyees are hired, the company is not eligible to claim incentives. The city of Indianapolis supports the project at the request of Develop Indy, a business unit of the Indy Chamber.
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