Birds Eye Expanding in Wisconsin

Birds Eye Expanding in Wisconsin | Business Facilities - Area Economic Development, Site Selection & Workforce Solutions
The vegetable giant will invest $39.4 million in its Darien, WI facility, including a $1.3-million block grant loan from the U.S. Department of Commerce.

Birds Eye Expanding in Wisconsin


Birds Eye Expanding in Wisconsin

According to a news release from the Department of Commerce, Birds Eye Foods is planning a $39.4 million expansion in Darien, WI supported by a $1.3 million loan from the Community Development Block Grant Economic Development Program administered by the Department of Commerce.

“I’m pleased to announce a partnership with the Town of Darien to help facilitate the expansion of Pinnacle Foods Group LLC,” Gov. Scott Walker said in the release. “My top priority is to continue to invest in our communities and companies and create good-paying jobs for Wisconsin families.”

Elizabeth Rowland, spokeswoman for Pinnacle Foods, said 127 jobs would be created. The company will use the money to buy equipment, according to the release. The township plans to use it for administration.

Cecil Logterman, town chairman, said the expansion will take place in two phases, he said. Phrase one will involve building a lagoon to handle the wastewater used for washing vegetables. The second will add on to the building itself.

Birds Eye is part of Pinnacle Foods Group, a distributor of dry and frozen food products. Its brands include Birds Eye vegetables, Duncan Hines baking mixes and frostings, Vlasic pickles, and Log Cabin syrups.

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